Every lead generation company provides basic data to clients (# calls, # hours worked, # dials vs. # connects, time on the phone, # appointments, etc.) The difference is that many of those companies dump information in the laps of clients as justification for payment. LeadJen’s approach is to not only supply important metrics and data, but to help clients interpret that data and make strategic decisions about how to impact the success of the business. By leveraging the knowledge of what has worked successfully with many other clients, projects continue to adjust, grow and improve—resulting in very compelling metrics and stories of success!
A sampling of success stories…
- A very large technology reseller commented that one campaign with LeadJen yielded more results that 5 prior campaigns combined!
- A new sales executive with a company offering 3D Design Solutions for Manufacturers was able to quickly generate $5M in pipeline activity as a direct result of LeadJen scheduled appointments.
- A data back-up and recovery focused on providing solutions to banks and credit unions was able generate 2 large proposals from a short pilot project.
- A well-known weapons manufacturer wasn’t sure lead generation would work for them, but needed a new strategy to drive sales and also change the mindset in the marketplace about their customer service. By targeting high-ranking officers and firearms instructors in municipalities, LeadJen was able to secure well-qualified appointments and helped to renew the client brand around customer service.