Whether you are an enterprise rep or a full-time SDR, prospecting time is precious. The more prepared you are before the call, the better the outcome. This week’s vlog tackles some high-level questions about how to approach pre-call prep.
Questions being addressed include:
1.) Should I research each prospect before every call?
2.) How many new leads can I really handle each week?
3.) If I’m researching my own list, how should I tackle that each week?
A little prep on the prospect list can go a long way towards controlling cost per lead and improving outcomes. Check out this blog post for a more substantial breakdown on the true impact of a clean list.