– What hard and soft costs are involved in lead generation – How to evaluate the value of hard versus soft costs – Important considerations for internal versus outsourced lead generation efforts
Take 10: Things to Consider Before Outsourcing Your Lead Gen Efforts
Check it out here!
- Jenny Vance
- Fri., Feb. 22, 2013, 11am ET (8am PT)
- 10 minutes
In order to meet revenue goals, your pipeline needs to be filled with high-quality leads. The question is, will it be more cost effective and practical to generate your leads internally, or should you consider outsourcing your lead gen efforts? Naturally, there are pros and cons to each option.
In just 10 minutes, we’ll walk you through a list of considerations that you’ll want to have in mind before deciding the best course of action for your company’s lead generation process.
Read more: http://www.marketingprofs.com/marketing/online-seminars/604#ixzz2LwrTEU8z