market research Archives - LeadJen

In the ROI of lead generation, data validation is the “R”

August 16, 2013 by | Leave a Comment

If lead generation was a car, data would be the wheels. If B2B appointment…

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Tagged custom lead generation campaigns high quality sales leads lead generation sales leads market research quality data services telemarketing validating data

Target Marketing and LeadJen on How to Set Achievable Lead Generation Goals

December 19, 2012 by glantz | Leave a Comment

No one starts a lead generation program expecting it to fail. On the contrary,…

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Tagged b2b appointment setting data research generate sales leads lead generation lead generation goals market research marketing campaigns quality data sales appointment setting tips sales appointments sales campaign sales leads target marketing

7 tips for effectively managing email lists

June 7, 2012 by | Leave a Comment

A marketer’s list is one of the single most valuable things it has, ranking…

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Tagged lead generation leadjen market research marketing

Bad Data Costs Companies $20,000 Annually per Inside Sales Rep, LeadJen Study Shows

July 14, 2011 by | Leave a Comment

LeadJen recently combined a study that showed how organizations that don’t invest in clean…

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Tagged data jenny vance lead generation leadjen market research marketing sales sales intelligance sales reps

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